American Hospital – Arab Health 2023

When the American Hospital sought to showcase its leadership in medical technology and patient care, The Hanging House saw an opportunity to create an experience that went beyond an exhibit. We envisioned an immersive journey—one that would captivate, educate, and leave a lasting impression on visitors while highlighting the hospital's commitment to progress and innovation.

Our approach was clear: to bring the American Hospital's vision to life through an interactive and dynamic exhibit that celebrated advancements in medical technology. The concept, "Evolution in Motion," symbolized the hospital's continuous pursuit of excellence in patient care and innovation, blending storytelling with cutting-edge technology to engage visitors on every level.

Dynamic Rotating Panel:
At the heart of the exhibit was a rotating modular panel, a first-of-its-kind in the region. This dynamic installation offered visitors an engaging and interactive way to learn about the hospital's groundbreaking advancements, from state-of-the-art equipment to improved patient outcomes.

Advanced Robotic Arm:
A robotic arm, symbolizing precision and progress, showcased the hospital's use of advanced technology in medical procedures, giving visitors a tangible sense of the hospital's commitment to innovation.

Meet Cora, the Holographic Guide:
At the center of it all stood Cora, a holographic robot conceptualized by The Hanging House. Representing the perfect synergy between humans and technology, Cora guided visitors through the exhibit, delivering insights into the hospital's innovations in a captivating and approachable way.

The design aimed to create a futuristic and immersive environment, reflecting the cutting-edge nature of the hospital's work:

• Rotating Panel: Engineered for dynamic storytelling and visitor engagement.

• Robotics & Holograms: Seamlessly integrated to emphasize the hospital's technological edge.

• Interactive Features: Kinetic technology, software development, and advanced visual elements created an environment that was as informative as it was engaging.